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Ealing Road- 17  November 2016

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Ealing Road

Situated in West London, this place is famous for Asian clothing, especially Indian and Pakistani outfits including Gaghra choli, Saris and Anarkali dresses. For example, a boutique called Sonas Haute Couture offers up to date bridal outfits and trending casual and party wear. All of the shops are packed around the dates of celebrations and festivals like Eid or Diwali.

Popular recommendations:

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Variety Silk House:

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An Indian clothing shop, located on 148-152 Ealing Road, open since 1972. 

The oldest and largest as well as famous for traditionally designed and high quality saris, Variety Silk House. Multiple photoshoots on fantastic and mind-blowing themes of this boutique have been published in magazine editorials including Asian Bride Magazine issue 37 and Winter 2013. This highlights that one can find all types of current fashion styles, designs and sizes of dresses found in Indian tradition. These can range from bridal lehngas, contemporary skirts and gowns to men outfits such as kurta and shirvaanis. Moreover, one can also find traditional shoes and handbags matching to outfits for big events.

Above all, the most popular clothing item are traditional Indian wear, Benarasi Sarees. A humongous range of colours, patterns, detail and designs are offered at Variety Silk House, which without say has implications on the cost of the saaris, ranging from £200-£400. Recently, a new line of saari has been introduced called French Saaris. These are saaris made of lace material, giving an elegant and classy look to ladies. Similarly, available in a range of colours and laces.

The boutique offers online shopping as well as home delivery, thereby, feel free to access catalogue online and browse for a range of south Asian clothes.

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I personally give it 4/5 stars for the variety it has to offer.

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Interior of Variety Silk House, lady selling goods in the shop
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Photo (St Peters Community News - CC BY SA 2.0)
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